Digital Performance
Inbound Engine
Conversion-focused site, SEO content and GA4-CRM measurement integrated in 8 to 12 weeks — goal: double your qualified inbound meetings.
Is this offer right for you?
For you if…
- Your site presents the company but does not generate qualified meetings.
- Your sales rest mostly on word of mouth and you want a measurable inbound channel.
- You publish content without a keyword plan or conversion measurement.
- You cannot trace leads back to their source, so you cannot tell where to invest.
Not for you if…
- You expect SEO results in a few weeks — organic traffic builds over months, and we do not claim otherwise.
- You want to fully delegate content, with no internal expert to feed the topics — the editorial calendar needs your substance.
- Your budget is below the posted floor.
What the mandate covers
Included in the mandate
- 1Rebuild or optimization of your site, conversion-focused
- 2SEO/GEO content architecture: pillar pages + articles
- 3GA4 setup and clean conversion tracking
- 4Site ↔ CRM integration: leads traced end to end
- 5First 3 content pieces delivered + 6-month editorial calendar
- 6Law 25 compliance of the funnel: consent, cookies
Not included
- Ongoing content production (calendar provided, execution optional)
- Paid advertising (can be added later)
- The CRM itself (see Pipeline Sprint)
Concrete deliverables
- Rebuilt site or pages, published and measured
- Keyword plan and documented SEO architecture
- GA4 + acquisition dashboard configured
- 3 pillar content pieces published
- 6-month editorial calendar with production-ready briefs
How the mandate unfolds
- 1
Weeks 1-2 — Acquisition audit and plan
Traffic, conversion, keywords; plan approved with you.
- 2
Weeks 3-6 — Page rebuild and measurement
Key pages rebuilt, GA4 and CRM integration live.
- 3
Weeks 7-10 — Content and SEO
3 pillar pieces published, internal linking, 6-month calendar.
- 4
Weeks 11-12 — Ramp-up and handover
First results measured, adjustments, handover.
Delivery guarantee
Scope, deliverables and schedule are fixed in the contract before kickoff. If a deliverable slips because of us, we complete it at no extra charge — no open-ended billing.
Risks and mitigations
No mandate is risk-free. Here are the most common ones for this type of mandate, and how the process addresses them.
The site is rebuilt, but qualified traffic does not follow.
The keyword plan is validated on your data before any rebuild, GA4-CRM measurement is live from the first published pages, and the 6-month calendar sustains progress after the mandate.
Content production stops when the consultant leaves.
The first three pieces serve as templates, every calendar brief is production-ready, and the weeks 11-12 handover equips your internal owner.
Who does the work
The mandate is led by the founder; an experienced SEO specialist and web integrator are brought in based on scope. The people involved are introduced at framing.
Ready to start?
30 minutes to confirm whether this offer fits your situation. No commitment.
Book my call (new tab)Frequently asked questions
How fast do we see results?+
Site conversion gains are immediate at launch. SEO traffic typically ramps from month 3, targeting a doubling of qualified inbound meetings over 6 to 9 months.
Do you work with our current agency?+
Yes. We can frame and measure while your agency executes — or deliver everything ourselves.
What drives the price?+
The number of rebuilt pages and the CRM integration depth. The low end covers optimization; the high end, a full rebuild.